With everything that is going on in the world, thought leaders are urging consumers to support local brands as much as possible. Even when it comes to purchasing makeup post the lockdown, it is a great idea to support Indian makeup brands because not only will it help to boost the economy which has been severely hit by Corona, it will also be the practical thing to do considering that international shipping of several products may not resume anytime soon. Makeup lovers have nothing to worry about though, thanks to a ton of Indian makeup brands that offer products that are similar in quality to those from international brands, if not better! Here is a list of 5 Indian Makeup Brands that can give international brands a run for their money.
1. PAC Cosmetics
Possibly the Indian makeup brand with the largest collection of makeup spanning across eyes, lips and face products, PAC Cosmetics is a go-to brand for Indian makeup artists, thanks to their massive collection of palettes, tools and accessories. They have a whole bunch of offerings for us makeup enthusiasts too, and some of their much-loved products are their foundations, concealers, and eyeshadow palettes. Us brown girls can easily find the right shade in the PAC base products, which is want an Indian makeup brand is expected to deliver. This is one brand that you must check out when you plan to shop for makeup next!
2. Sugar Cosmetics
Arguably the Indian Makeup Brand with the best lipstick formulations, Sugar Cosmetics truly knows how to pamper our pouts. Their Nothing Else Matter and Matte Attack Transperproof Lipsticks are some of my personal favourites, and they also have amazing eyeliners, nail paints, highlighters and blushes to offer. If you are a fan of long-lasting yet comfortable makeup in shades that flatter all Indian skin tones then Sugar Cosmetics is the brand for you!
3. Nykaa Beauty
Nykaa Beauty has some hits and misses in their makeup collection, but when they have a hit, they truly hit the bull’s eye! I love their lip crayons, foundation, eyebrow products and kajals and have heard good reviews of the primer as well. Most of the products are quite affordable, particularly if you buy them during the sale season. This is definitely one brand that has made a mark in the Indian makeup industry in a short duration of time, and with good reason.
4. Lakme India
One of the OG Indian Makeup Brands, Lakme India also has some hits and misses in their makeup range but they almost always nail their lipstick formulas. Be it the Melted Matte Liquid lipsticks or the 9 to 5 Weightless Mousse Lipsticks, everybody raves about the formula, pigmentation and the beautiful shade range. I also love their CC Cream and their blushes. If you are looking for affordable makeup with decent quality then Lakme won’t disappoint.
5. Colorbar Cosmetics
If you are willing to spend a bit of money on makeup, then Colorbar Cosmetics has some great products for you. From nail paints to kajals and lipsticks that spell luxury, this brand is truly a gem for those who are collectors of beautiful makeup products. I personally love their lip crayons and their kajal that is budgeproof through a storm!
I hope that this article helps you shop for your makeup essentials from Indian brands once the lockdown is lifted. Let me know what your favourite Indian Makeup Brand is in the comments below!