The current state of affairs has added fuel to the sustainability movement, and everybody is looking for cleaner and greener alternatives for all the products that they use. While makeup may not be the first thing on your minds at the moment, it will continue to be a significant part of our lives once things get back to some level of normalcy. This is when the question “How sustainable and safe is your makeup?” will come to the forefront, and some of you might want to switch to vegan or organic makeup brands altogether. Here are three promising makeup brands in India that use vegan and organic or naturally sourced ingredients that are safe for you and the environment.
1. Ruby’s Organics
With a claim to the title of India’s first organic makeup brand, Ruby’s Organics has spearheaded the organic makeup movement in the country for quite some time now. Free of toxic ingredients and fully vegetarian, the makeup from this brand is formulated largely using ingredients that are ECOCERT and/or COSMOS and/or NATRUE certified. The brand offers organic lipsticks, highlighters, eyeshadows and foundations, all of which come in beautiful packaging that is sustainable too. If you are a true blue organic lover then you can’t really go wrong with these products.
2. Echt Beauti
A relatively new brand on the block, Echt Beauti has already gathered the attention of makeup lovers and has earned rave reviews from beauty bloggers. The brand currently offers a range of lipsticks and an eyeliner, all made using organic ingredients. The ingredients are Ecocert certified and Vegan. The founders are enthused with the zeal to make makeup more sustainable and safe for their customers and we are hoping to see them expand their collection soon!
3. Disguise Cosmetics
Disguise Cosmetics is a 100% Vegan makeup brand that has won over the hearts of many with their matte lip creams. The brand also offers bullet lipsticks in shades that are suitable for all Indian skin tones and has recently launched a Kajal too. The brand doesn’t claim to be organic, but all the ingredients used are vegan and the products are infused with natural oils and butters to offer a boost of nourishment to the skin. This is a brand that we have high hopes for and we look forward to seeing more base makeup and eye makeup from them in the future.
Have you tried anything from any of these brands? What is your take on organic makeup and do you know of any other organic makeup brands in India? Let me know in the comments below!
Click here to read about 3 amazing Indian skincare brands that are upping the skincare game in the country!